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The reality of first impressions is that you typically only get one shot at it.  Interviews are no different, and given that the average interview is 30-45 minutes in length, you only have a short window of time to showcase yourself.  So what's the best way to use that time and make the best first impression possible?  Sedona's answer: prioritize your assets.

What do we mean by prioritize your assets?  Start off by comparing your skills and resume to the job description.  Identify what skills and experiences you have that are most relevant to the position you're applying for, and make sure you spend time talking about those experiences during your interview.  Also, be prepared to provide specific examples of times that you've used certain skills, had a big "win," or handled unique situations.

To make this process more simple, we recommend sitting down with your resume and the job description side by side, and highlight the things on your resume that are most relevant to the job duties and qualifications from the job description.  Then spend some time reflecting on those items.

Another tip - if you have a skill or experience that is rare, interesting, or highly sought-after, be sure to slip that into the interview conversation, as well.  It could help set you apart from other candidates and make you more memorable.  Some examples of this would be having published writing, being bilingual, rare certifications or skills, and interesting volunteer work.